Dotfive needed to end. Although I have a back log of clientele both within San Francisco and the Chicagoland Area, the challenge of design has become a mundane set of solving client problems, sacrificing personal design choices for the client need, and polishing whatever I find in the rubble.
I’ve found myself frustrated with web developers who’ve over-sold dated, non-standard code, and horribly crafted designs often ignoring even the basic foundations of commercial art. Friends I’ve made in the business world typically get hooked by a big talk of marketing, and little delivery in design or development; only for these managers or owners finding themselves shafted by the web designer who hasn’t improved their skillset in over a decade while delivering a creation typical of a template driven design. The battle to teach what’s wrong has gone sour for me, but the benefit gives me the ambition to be an example.
So for now I choose to create whatever it is I feel the need to create. I’ve accepted client work for the problems that offer a new discovery in my art or prove as an example to others. When not in the mood, I’ll be creating art that serves my own expression or improving myself. I look forward to a new day.